Prescott Development

Developer Intelligence

Prescott Development: Dubai track record

Updated Oct 2026

Aggregates all registered developments under the Prescott Development group.

Prescott Development has sold 4,177 Dubai homes worth AED 4.1bn since 2008, ranking #42 of 135 Dubai developers by sales volume. Its portfolio spans 14 projects — 9 delivered and 5 under construction.

AED 4.1bn

Total sales value

Registered

#42

Rank by volume

of 135 developers

4,177

Homes sold

240 in last 12mo

2008

Active since

18 years in Dubai

Portfolio & pipeline

Total projects14

Delivered9

Under construction5

Active now5

Avg completion70%

Areas / communities7

Pricing & positioning

Average sold priceAED 983k

Median sold priceAED 750k

Price / sqft (all-time)AED 1,097

Price / sqft (last 12mo)AED 1,371 · +25%

Dubai market share0.16%

Avg service chargeAED 12.98/ft²

Recent Prescott Development launches price ~25% above their all-time average per sqft.

Data computed by Peak Trust Analytics · Dubai market data powered by the Dubai Land Department (DLD) · Updated Oct 2026. Proprietary — not to be reused or redistributed without authorization. Not investment advice.

Developments by Prescott Development

14 developments

Every DLD-registered development by this developer — build status, size, median price and price per sqft.


Legado By Prescott	Apartment	Under construction 6% · 2027	343	AED 980k	1,711
Verano By Prescott	Apartment	Under construction 41% · 2026	269	AED 1.02M	1,515
Serene Gardens 2 By Prescott	Apartment	Under construction 19%	285	AED 975k	1,320
Serene Gardens By Prescott	Apartment	Under construction 12%	184	AED 923k	1,254
Fairway Residences By Prescott	Apartment	Under construction 7%	156	AED 1.10M	1,212
Elevate By Prescott	Apartment	Delivered · 2025	451	AED 767k	1,263
Prime Residency 3	Apartment	Delivered · 2024	292	AED 495k	1,112
Prime Gardens	Apartment	Delivered · 2024	139	AED 771k	1,126
Prime Townhouses	Villa	Delivered · 2022	8	AED 2.70M	1,088
Prime Views	Apartment	Delivered · 2020	153	AED 1.04M	1,229
Prime Villas	Villa	Delivered · 2016	31	AED 3.10M	780
Prime Business Center	Apartment	Delivered · 2010	178	AED 1.03M	676
Prime Residency2	Apartment	Delivered · 2010	174	AED 572k	726
Prime Residency1	Apartment	Delivered · 2010	174	AED 550k	728

About

Prescott Development

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